Sonic Sunday — 08/22/2021

Here are a few items on matters sonic, voice, and audio, that we hope you will find interesting.

1. Worth reading in this piece on Variety: Voice Technology is the Next Big Thing in Media and Entertainment.

2. Check out this Linkedin Poll and the ongoing discussion about whether or not Amazon acted responsibly when it decided to use the name "Alexa" for its voicebot assistant.  You can also read this blog post by Witlingo for more context.

3. Relating to the issue touched on by the poll, here's a piece published on The Atlantic on the topic: "Amazon Killed the Name Alexa"

4. Derek Botten, Voice Talent and Voice Production Lead at Witlingo, has won "The Best Male International Performance" at the 2021 One Voice Awards in England for his work with Beauty Care Schwarzkopf. Watch this video for an example of his award winning work.

5. Worth watching is this week's espisode of Voice Spark Live, with guest Jeanna Isham, Sonic Brander/Composer and host of her own Sound in Marketing podcast.


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Sonic Sunday -- The Boom is Coming! is a weekly digest on interesting matters Sonic, brought to you by Witlingo.

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