1. Wha is Social Audio?
Social Audio refers to digital platforms and technologies that enable social networks to communicate using voice only. Platforms such as Clubhouse, Twitter Spaces, Discord, and Spotify's Greenroom are currently the main manifestations of Social Audio.
2. Is Social Audio a Fad?
No, Social Audio does not seem to be a fad. For a good argument, read this article: "Why Social Audio is not a Fad."
3. What are the main platforms of Social Audio?
4. How should a brand use social audio?
Brands can organize rooms on a topic and moderate conversations that the brands followers care about.