Voice First Digest – 07/12/2020 Edition

Below is the content of the July 12, 2020, Voice First Digest weekly newsletter. The newsletter as of today goes to more than 11,000 subscribers.  If you would like to receive the newslletter via email, please subscribe here.  If you have any questions or interesting information or content you would like to share, please use the form below or email us at contact@new.witlingo.com.  We would love to hear from you.

This week’s articles round up

• “Restaurant Reopenings Hold Promise For Certain Operational Models And Technologies” (July 10, 2020) — https://www.forbes.com/sites/forbestechcouncil/2020/07/10/restaurant-reopenings-hold-promise-for-certain-operational-models-and-technologies/#1c4dbe444aba

• “Ikea brings voice-activated smart shades to the rest of us” (July 7, 2020) — https://www.cnet.com/reviews/ikea-fyrtur-smart-roller-blind-brings-voice-activated-smart-shades-to-the-rest-of-us-review/

• “Now That Face-to-Face Interactions Come With Risk, Retailers Taking Closer Look at Voice AI Technology” (July 7, 2020) — https://morningconsult.com/2020/07/07/voice-artificial-intelligence-technology-retail/

Key takeaway of the week

• “”Voice-enabled ordering will see more adoption…. Giving guests the option to order by voice at a kiosk addresses any concern they might have about touching the screen that a hundred other guests may have touched.” — https://www.forbes.com/sites/forbestechcouncil/2020/07/10/restaurant-reopenings-hold-promise-for-certain-operational-models-and-technologies/#1c4dbe444aba

Call to Action of the week

• Pitch your podcast to the Podcast Flasher — https://witlingo.com/the-podcast-flasher/

Practical tips article of the week

• “Google Home: 32 tips to get the most out of your smart speaker” — https://www.cnet.com/how-to/google-home-32-tips-to-get-the-most-out-of-your-smart-speaker/

Podcast of the week

• “Voice Search in 2020” — https://player.fm/series/voice-marketing-with-emily-binder/voice-search-in-2020

Voice First Video of the week

• “Google Home & Assistant Updates – July 2020” — https://www.youtube.com/watch?v=F46chkbZ3r4

Voice First fact/projection of the week

• “Gartner predicts that, by 2023, 25 percent of employee interactions with applications will be via voice, up from under 3 percent in 2019.”

Voice First Term of the week

• The Gutenberg Parenthesis: The proposition that the last 500 years or so — the time between the invention of typeset printing, which ushered the era of the written word as the main mode of communicating knowledge, and the recent arrival of distributed social media — is a short parenthesis in a history of human communication that has relied on informal and decentralized communication, in oral form prior to Gutenberg, and currently via social media and orally.

Throw back of the week

• “Forget Siri, Amazon now brings you Alexa” (November 6, 2014) — https://www.newyorker.com/magazine/2008/06/23/hello-hal

New Twitter Poll

How do you feel about Alexa (or any voice assistant) using your name when interacting with you — as in: "Good morning, Mike"?

— Witlingo (@witlingo) July 5, 2020

Twitter Poll of the week

Which one of these home appliances do you feel you are most likely to use your voice to interact with instead of pushing buttons?

— Witlingo (@witlingo) July 11, 2020

Notable upcoming events

• ‘Alexa Live’: July 22, 2020 — https://developer.amazon.com/en-US/blogs/alexa/alexa-skills-kit/2020/07/5-things-we-re-looking-forward-to-at-alexa-live-2020—alexa-dev

• Voice Lunch Series: Every Tuesday and Thursday — https://register.voicelunch.com/

• The Voice of Healthcare Summit:  August 5, 2020 — https://www.vohsummit.com/

• The Voice of Money:  November 3-10, 2020 — https://www.voiceof.money/

Actionable

• Launch your Voice First Presence — https://witlingo.com/launch-your-voice-presence-today/

• Launch an Amazon Alexa Skill or Google Assistant action — https://witlingo.com/voice-first-marketing/

• Launch a Flash Briefing — https://witlingo.com/flashbriefing/

• Leave us a Voice First comment — https://witlingo.com/the-witlingo-voice-first-line/

• Spread the word about your Podcast — https://witlingo.com/the-podcast-flasher/

Useful Voice First links

• Voice First FAQ — https://witlingo.com/the-voice-first-faq/

• Voice First facts and stats — https://witlingo.com/voice-first-facts/

• Glossary of Voice First terms — https://witlingo.com/voice-first-glossary-of-terms/

• Archive of articles shared through this newsletter — https://witlingo.com/voice-markerting-latest-articles/

• Archive of all Voice First Digest editions — https://witlingo.com/the-voice-first-digest-archives/

• Archive of all Witlingo Twitter Polls — https://witlingo.com/the-witlingo-twitter-polls-archive/