The Witlingo Blog

Voice: A Powerful Tool for Understanding your Customer

By Witlingo | May 14, 2022

We often say or hear others say that a picture is worth a thousand words. But how many words — or even pictures for that matter — are worth a voiced, spoken word?  Take this: “I don’t believe it! Is this for real?”  On the surface of it, the exclamation appears to be negative — […]

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NFT Pioneer Interview: Sumya Ojakli

By Witlingo | March 27, 2022

This is a partial transcription of the interview that Witlingo CEO, Ahmed Bouzid, conducted with NFT Pioneer, Sumya Ojaklu. To watch the interview, please go here. Ahmed: Sumya Ojakli, thank you so much for joining me.  I really appreciate your time.  I’ve been looking around for experts in NFTs.  I’ve looked at a lot of […]

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A Use Case: The Audio Newsletter

By Witlingo | February 27, 2022

As a business, your greatest and most precious asset are your customers: They are the only people in your company’s ecosystem, outside of your investors, who give you money rather than take money away from you. Without your customers, you are a mere aspiration, a hope that may or may not survive, notwithstanding the brilliance […]

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My Interview with Alexa Juliana Ard

By Witlingo | February 18, 2022

And so, now, well into the eighth year since the launch of the Amazon Echo, we can make an obvious statement: Thanks to Amazon, now someone named “Alexa” can expect those that they encounter to associate them with a voicebot that they use daily, at which voicebot they shout requests, pleas, commands, profanities, and obscenities […]

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Why Launch a Microcast?

By Witlingo | January 9, 2022

As used in this context, a microcast is a podcast with two characteristics that distinguish it from your average podcast: First, it is short in duration — usually between 1 to 3 minutes long (only 14% of podcasts are less than 10 minutes long); and second, it is published more frequently than the average podcast […]

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Audio NFTs

By Witlingo | December 31, 2021

Witlingo is about to add to its platform the ability to mint NFTs against audios. To learn about what NFTs are, please go here. For a list of great video explainers, please go here. For a Glossary of NFT terms, please go here. If you would like to be on the Beta launch, please go […]

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The Alexa Story Moves to the Next Level!

By Witlingo | November 22, 2021

Major Kudos to The The Washington Post‘s Alexa Juliana Ard for an amazing exposé and for the tremendous amount of work that was evidently poured into it. And so the “Alexa” conversation now goes to a whole new level. This is a solid, sober piece of reporting that needs to be taken seriously by anyone who cares about […]

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Guess The Voicegram℠

By Witlingo | November 14, 2021

By Ahmed Bouzid, Founder and CEO @ Witlingo, Inc. In a recent essay about what makes voice and audio different from other mediums, I made the general statement that it is nonsensical to talk about “inherent shortcomings” and “inherent strengths” of a medium, but only about strengths and shortcomings of such mediums within the context […]

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The Power of Audio Testimonials

By Witlingo | October 16, 2021

Audio is on the sharp ascendant and there are many goods reason why. But the two core reasons why it’s on the ascendant are: People want to hear authentic content (they are tired of hashed and rehashed celebrity tinsel) and they want to do it with minimal effort and have access to it no matter […]

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