The Witlingo Blog

The “Alexa” Backlash

By Witlingo | August 21, 2021

August 21, 2021 By Ahmed Bouzid (Founder & CEO at Witlingo) As you may know — or perhaps not — several mothers of children named “Alexa” are agitating for Amazon to drop the name “Alexa” for something that is not a name that a human being uses. A few articles have been recently published on this, and […]

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Sound and Language: Homogeneity and Decentalization

By Witlingo | August 7, 2021

August 7, 2021 By Ahmed Bouzid (Founder & CEO at Witlingo) Once in a while (but not often enough) someone says something that moves forward your underanding of something that is important to you. This happened to me this past Tuesday [August 3, 2021] on Steve Keller‘s weekly Clubhouse room (Society of Sound Thinking) when Roger Sho Gehrmann, one of […]

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Displacing Human Labor: Should Technologists care?

By Witlingo | July 31, 2021

July 31, 2021 By Ahmed Bouzid (Founder & CEO at Witlingo) Among the show notes of a recent episode of VO BOSS, the premiere podcast that focuses on the world of voiceover talents and voice acting, one can read this blurb: Do you have a plan B for your voiceover business? Now is the time to up […]

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Five Basic Tenets to Designing a Usable Voicebot

By Witlingo | July 25, 2021

July 26, 2021 By Ahmed Bouzid (Founder & CEO at Witlingo) While designing your voicebot for high usability, always remember the following five tenets. They will keep you safe from one-way doors and other UX design complications that are easy to get into if you are not careful. 1. The voicebot is a tool The […]

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Amazon Alexa: Moving from quantity to quality with 3rd Party Skills

By Witlingo | July 17, 2021

July 17, 2021 By Ahmed Bouzid (Founder & CEO at Witlingo) Someone recently asked me: Ahmed, are you for Alexa or against Alexa? They were confused, since they read me several times sing the praises of Alexa and the team behind it, and then, once in a while, heap heavy criticism (even scorn) upon it […]

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Voice Assistants in Cars

By Witlingo | July 10, 2021

July 10, 2021 By Lisa Brandt (Voice Artist & Blogger at Witlingo) In my long career as a radio announcer, stats showed that listening to radio is mainly a solitary experience. So, I wondered, are most people alone when they talk to AI? Are they using Alexa, Google, Bixby and the others to keep them company as […]

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Wearables are Every… Wear!

By Witlingo | July 3, 2021

July 3, 2021 By Lisa Brandt (Voice Artist & Blogger at Witlingo) I’ve always had a love/hate relationship with my phone. I’m grateful for what it can do but it’s always slipping out of my hands. Recently, I tried an experiment. When I went out shopping for a couple of hours, I left my smartphone at home. […]

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Kids, Courtesy and AI

By Witlingo | June 26, 2021

June 26, 2021 By Lisa Brandt (Voice Artist & Blogger at Witlingo) A friend of mine lost her cool on Siri the other day. I was driving, so I wasn’t about to start fussing around with my phone, and my pal offered to get directions as we got closer to an unfamiliar destination. Siri was having none […]

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Why AI Gender Matters (And Doesn’t Matter)

By Witlingo | June 19, 2021

June 19, 2021 By Lisa Brandt (Voice Artist & Blogger at Witlingo) When my husband and I visited Iceland a few years ago, we upgraded our vehicle rental to include GPS. Our week-long trip included one group tour, and the rest of the time we were on our own, exploring the beautiful European country via a four-wheel […]

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